My Type 1 Diabetes Diagnosis Prompted Me To Start My Business I got the call from my doctor confirming the diagnosis a couple of weeks after being told I could be at risk for diabetes. After referring me to an endocrinologist and diabetes educator, he said, “I suppose you have…

Way before I started a family of my own, I planned to make my company Bobsled Marketing a family-friendly place to work. And since we have grown from 3 full-time team members in 2015 to 25 today, that intention has been more than validated. …

In May and June, I hosted retreats for my company, Bobsled Marketing, which is fully remote. We flew the US employees to Boston, and the European employees to Athens for two days each. In most cases, they were meeting their colleagues (and me) for the first time. Here’s what happened. 1. No-one was a real ‘surprise’. …

A month ago I had a blind date that I was really jazzed about. I finally got to meet – in person – the Operations Manager (and first employee!) of Bobsled Marketing. Julie has worked for me for almost 2 years and manages more than a dozen people responsible for…

On this week’s episode of my favorite podcast, The Tropical MBA, the topic came up about a ‘resume gap’. The interviewee, Anna, had created a resume gap by spending a couple of years as a business owner before ultimately returning to job market. Anna: “I hated having to arrange my…

It was 2012, my husband and I had just moved from our home country of Australia to New York City where I’d secured a job in banking. In trying to furnish our apartment on the cheap, I couldn’t find any affordable lighting that wasn’t from IKEA. …

As an Australian, I grew up with the concept of Apprenticeships. If you want to learn a trade and become an electrician, plumber, or chef, you attend a couple of years of technical school and then work as an Apprentice under the tutelage of an established professional. …

“What got you here, won’t get you there.” This quote is top of mind as I reflect on 2016, and our plans for 2017 at my company Bobsled Marketing. In 2016, Bobsled grew from a tiny team of 4 people, to 14 people at the end of 2016. As a…

Reflecting on the year 2016, I notice that all of the milestones and accomplishments were due to one thing: people. And I have found the best people for Bobsled Marketing all around the world — all working remotely. There are only 2 people I’ve met in person from Bobsled. One…